SUVs have also gained in loyalty, with a significant increase in repeat SUV purchases compared to six years ago. Luxury brands continue to hold strong positions in the loyalty...

Mar 28, 2025 · What factors prompt customers to select a luxury car and how loyal are they to brands? And what aspects of the luxury-car ownership experience are most important or fall …

Mar 7, 2024 · SUVs have expanded their loyalty over time with 71% of customers purchasing another SUV compared to 61% just six years ago. Luxury brands have sustained their loyalty …

Sep 25, 2024 · The study includes brand loyalty across five segments: premium car; premium SUV; mass market car; mass market SUV; and truck. The 2024 study calculations are based …

Feb 19, 2025 · With a return rate of 39.9%, Kia has become a leader in customer retention, especially in the compact sedan segment, where the Forte leads in repeat purchases. …

There are plenty of premium SUVs on the market, but which ones are the cream of the crop? We've put together a list of the best luxury SUVs.

May 2, 2025 · A McKinsey survey on luxury car buyers' experiences and expectations found that only 37% were loyalists who would make a repeat purchase, while 35% would consider …

May 27, 2025 · Shopping for a luxury car or luxury SUV? Read about types, features, and other must-know topics in our luxury car buying guide to make an informed choice.

Oct 11, 2024 · While it may seem like today’s drivers are not as loyal to a brand as they used to be, perennial brand loyalty leaders including Toyota, Honda and Lexus have each been able …

It defines brand loyalty as when a household that owns a new vehicle purchases another vehicle of the same make, model, or manufacturer. GM won the award for “overall loyalty” to a...