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Barbie, Mattel and OpenAI

· 3d · on MSN

OpenAI and Barbie-maker Mattel team up to bring generative AI to toymaking, other products

Barbie-maker Mattel and OpenAI have teamed up to bring generative AI to the toymaking and ever-expanding pipeline of IP repackaging.

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· 2d · on MSN

Barbie maker Mattel partners with OpenAI to launch AI-powered toys in 2025

ChatGPT Barbie? Mattel and OpenAI Join Forces on New A.I.-Infused Toys

2d

Barbie's about to get a brain — and it's powered by OpenAI

Barbie's going AI. Mattel, the company behind Barbie and Hot Wheels, is teaming up with OpenAI to build AI-powered toys.

1d

Barbie, UNO to get tech makeover? Mattel partners with Sam Altman's OpenAI to bring AI-powered products

As part of the partnership, Mattel will also use tools like ChatGPT Enterprise to boost creativity and streamline operations ...

OpenAI partners with Mattel to infuse AI across toy brands Barbie, Hot Wheels

The joint effort will help build connected toys, personalised content, and other immersive experiences while maintaining ...

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