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Young people aren't desiring more content, they’re seeking connection. Not another post, but a place. Not more likes, but ...
The broadcaster announced three commercial tools at its ITV Showcase event, held in Manchester. by Shauna Lewis ...
Gideon Spanier (centre in picture), the UK editor-in-chief of Campaign, hosts the podcast and is joined by Maisie McCabe, editor of Campaign UK, Nikita Mishra, editor of Campaign Asia, David Brown, co ...
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CTV has moved beyond early adoption – we’re now in a new phase. With streaming habits maturing and ad-supported models gaining ground, connected TV is transforming from an emerging channel into a ...
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If the events industry is serious about reducing its impact on the environment, then agencies must walk the walk and not just talk the talk when it comes to sustainability. B-Corp certified emc3 is ...
Bold creativity is on the ropes — but not for long, if marketers take action. The State of Creativity 2025 report from Lions Advisory may highlight falling risk appetite and cultural inertia, but its ...
The thorny issues of reach, audience verification and siloed measurement were top of mind as Samsung Ads launched its new ...