Comedian, writer, and internet personality EJ Marcus gives us an inside look at his internet habits, including his last ...

Marketing professionals question whether "Generative Engine Optimization" accurately describes work focused on shaping ...

Companies are realizing they can no longer simply promote themselves to potential customers. They have to win over the robots ...

In case you had any doubt, Elon Musk’s X has an algorithm that favors conservative content posted by political activists over liberal content or posts by traditional news media accounts, according to ...

A new study published in Nature has found that X's algorithm—the hidden system or "recipe" that governs which posts appear in your feed and in which order—shifts users' political opinions in a more ...

From PageRank to AI Overviews, Google’s understanding of authority evolved. Here's why brand legitimacy now drives sustainable visibility.

Behind the AI interface, a staged system narrows tens of thousands of documents to a few, showing that visibility hinges on ...

Google is losing one of its main sources of information for its Knowledge Graph, the CIA World Factbook. This was a reference ...

Explore how new businesses can gain visibility in AI-generated search results and improve their chances of AI visibility.

Scientists may have narrowed down the landing site of the Soviet Union's Luna 9, which in 1966 became the first spacecraft to touch down softly on the moon.

Despite what they claim, Silicon Valley's most powerful founders knew they were meeting, dining and emailing with a convicted sex offender and were told to keep quiet about it ...