Red Bull has completed a controversial rebrand, including a revised badge, after finalising its takeover of a team.

A statement released by the club formerly known as Newcastle Falcons read: “The new club crest encompasses the North Star, ...

Brand priming is the psychological impact a brand has on the future thoughts and actions of consumers. Priming happens when the ...

Newcastle have unveiled their new branding having been purchased by energy drinks giant Red Bull in the summer.

So, what makes a uniform good or bad? We'll be judging on the following criteria: So with that in mind, let's rank some ...

CHICAGO (WGN) – At the intersection of Chicago Avenue and Mies van der Rohe Way, WGN-TV’s Sean Lewis found the crossroads of art and sports. Chicago artist Cody Hudson is the mind behind the first ...

Emma Raducanu's ex-coach Mark Petchey has called Carlos Alcaraz the Michael Jordan of tennis. The Spaniard recently captured his sixth Major title at the US Open.

The York Valkyrie star went viral last month following her red card against St Helens, with a conversation picked up on the ...

Since he was axed from the Formula 1 grid towards the end of the 2024 season, Daniel Ricciardo has spent most of his time ...

It's back. The trefoil logo has returned on a Liverpool shirt for the first time in decades. The Reds released their new ...

This week, WNBA star Caitlin Clark was seen in a new Nike advertisement that also featured LeBron James. The theme of the ...

USF's detractors will ask, "yeah but what if the Bulls go out and get slaughtered by Miami on Saturday?" If that happens, ...