We view Puma as a leader in global sportswear but do not believe it has achieved a competitive advantage. Since 2014, Puma’s annual sales have risen to nearly EUR 9 billion from EUR 3 billion as the ...

The adidas AE 1 and its low-top counterpart have reached hype levels not seen with basketball shoes in years. Adidas and Edwards have cooked up plenty of fire general-release colorways ...

Another adds: "Got a lot of compliments on the design and style. Can't wait for my next purchase!" ...

Adidas reported what it said were better than expected preliminary fourth-quarter results on Tuesday, with strong sales and profitability for the important holiday shopping period, sealing a ...

After releasing the acclaimed “Shoe of the 2024” in his Adidas AE 1, the young star and his sponsor are ready to make an even bigger splash in 2025. Adding a scheme to the low-top version of ...

Manchester United’s £900 million kit deal with Adidas could be terminated by the German sportswear giant if the club were relegated from the Premier League. Adidas has the power under the terms ...

Manchester United risk losing their £900million kit sponsorship from Adidas if they fail to achieve ... You are watching the worst pound-for-pound football club in the country, they are that ...