German apparel and footwear brand Adidas will enter Formula One as kit suppliers to the Mercedes Formula One team in a ...

Adidas said it will create a complete range of apparel, footwear and accessories for the entire team as well as fans.

Adidas will enter Formula One as kit suppliers to the Mercedes Formula One team in a multi-year partnership announced on ...

This shift mirrors the sport’s surging popularity in new and emerging markets, with North America now boasting three Grand ...

Mercedes were on the look-out for a new clothing and apparel partner to replace previous sponsors Tommy Hilfiger and Puma ...

F1's fashion silly season moved into top gear on Tuesday with Alpine switching to Castore while Mercedes brought Adidas back ...

Following the loss of its contract with the German Football Association (DFB) last year, Adidas is expanding its horizons.

Adidas takes over from rival brand Puma as the Mercedes F1 team's new clothing partner. The Mercedes F1 team have announced a ...

Mercedes have signed a sponsorship deal with Adidas which will see the global apparel giants supply the team’s kit in a multi ...

Today, adidas announces a multi-year partnership with the Mercedes-AMG PETRONAS F1 Team, which unites two icons in one of the ...

While Mercedes are making moves off the track, they have a tough task ahead of them to return to prominence on it. The ...

German sports giant Adidas will become a sponsor and clothing partner of Mercedes-AMG Petronas F1. The sponsorship deal is ...