Investors eager for Roblox to tap alternative revenue streams will have to wait a little longer. CEO David Baszucki said advertising “will not be material this year” during the company’s Q1 earnings ...

In-game advertisements are arguably one of the more controversial elements of gaming life. After all, when you’re playing a video game, the last thing you want to do is suddenly be stopped by an ad ...

Roblox's new feature lets you earn cool in-game items just by watching short video ads. This new ad format connects brands with the Roblox Gen Z crowd, giving you a super easy way to snag rewards and ...

Roblox Corporation is partnering with PubMatic to launch immersive video ads on its platform, targeting major brands and driving revenue growth. The U.S. video game-advertising business is expected to ...

Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox’s Rewarded Video and other immersive ad formats. That means ...

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April 1 (Reuters) - Roblox (RBLX.N), opens new tab on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google (GOOGL.O), opens new tab to help ...

When new companies enter the digital advertising market, the most important thing is to remain humble. That adage holds true even for Roblox, one of the biggest online gaming platforms in the world ...

April 10 (Reuters) - Roblox (RBLX.N), opens new tab has hired PubMatic (PUBM.O), opens new tab to help ramp up sales of new video advertisements the gaming platform expects to launch later this year, ...

Advertising in the metaverse is tricky. The report goes into great depth to describe and list various problems with advertising practices on Roblox, but a lot of what it comes down to is unmarked or ...