The hi-tech sales pitch invites prospective customers to snag a bargain without putting their current phone down by transforming the four walls around them into a virtual sales floor. Using their ...

Virgin Media O2 is seeking to help shoppers “better understand technology recycling and reuse” as part of a trial at its ...

Created in collaboration with the O2 Stores team, the zone helps consumers become more aware of the sustainable options available when replacing, recycling or rehoming their unwanted tech, helping to ...

Virgin Media O2 is piloting the ‘O2 Tech Refab Lab’ at its flagship Westfield Stratford City store, featuring discovery zones ...