The premium cruise line is rolling out a massive Captain’s Club shake-up featuring new loyalty tiers and point thresholds.

T-Mobile is marking the 10th anniversary of T-Mobile Tuesdays by expanding one of the wireless industry's best-known perks ...

New points milestones will give members of Celebrity Cruises’ Captain’s Club loyalty program the opportunity to unlock more rewards as they cruise.

United and JetBlue will extend loyalty benefits across both of their frequent flier programs as part of their Blue Sky ...

Bank of America re-imagined their loyalty program to increase the rewards for consumers who aggregate not only their bank assets but brokerage and other services.

Emily Long is a freelance writer based in Salt Lake City. After graduating from Duke University, she spent several years reporting on the federal workforce for Government Executive, a publication of ...

Loyalty programs sound great in theory, but the reality can be wildly inconsistent. Some truly help your money go further, while others hide behind confusing rules and low-value points that feel ...

Google now suppports structured data for loyalty program benefits like member prices and points. This information can be displayed directly in search results alongside products. Businesses without ...

American Airlines adds new loyalty program perk cruisers will love originally appeared on Come Cruise With Me. Airline loyalty programs and airline rewards credit cards have grown extremely popular ...

Optimize your household budget this quarter with an in-depth analysis of the rewards platforms that deliver a genuine return ...

AI-driven loyalty program helps retailers and manufacturers enjoy greater visibility into farmer purchasing preferences, resulting in improved product development and marketing. Farmers benefit from a ...

In 2018, Airbnb had a "superguest" loyalty plan in the works to reward frequent guests with premium benefits, but it never came to be. Might the loyalty benefits being tested resurrect some of those ...