Lamborghini has a personalization program known as Ad Personam, where customers are able to visit the factory and sample all of the various color and trim options that Lamborghini offers for its range ...

Lamborghini debuts its first Ad Personam Temerario – a one-off hybrid coupe inspired by Sardinia, blending coastal flair with 907-hp of high-revving power. Lamborghini’s shift toward electrified ...

Italian supercar maker Lamborghini opened the doors to its online Ad Personam custom studio in mid-2020. Ad Personam is an easy and innovative way to custom-make the Lamborghini of your dreams, even ...

The Lamborghini Urus has become a common sight in Miami, Florida. In fact, there are so many that it can be difficult to differentiate one from the other. So, when Lamborghini decided to create a ...

Lamborghini recently unveiled its online Ad Personam customization studio. It's a new and innovative way of creating the bespoke Lamborghini of your dreams. Celebrating this fact is the Aventador SVJ ...

File this under “things you didn’t imagine you’d be hearing about today.” The new, highly-anticipated Lamborghini Huracan Sterrato has the first ad out, and it’s become the laughing stock of viewers ...

A year ago, Lamborghini announced the Temerario, a plug-in hybrid supercar with a turbocharged V8 engine that replaces the more traditional Huracan. The leap from a naturally aspirated V10 engine in ...

Lamborghini has introduced yet another one-off version of the Revuelto, this time for China. The latest “Opera Unica” creation of the Lamborghini Ad Personam program was introduced in Shanghai, ...

Lamborghini, the luxurious car brand, was forced to withdraw an ad campaign in which young teenagers appeared in front of their opulent cars after a debate and a protest on the part of the mayor of ...