A few weeks ago, word arrived that the Geico cavemen—those Neanderthal chaps who appear in some of the car insurer's television ads—might get their own sitcom on ABC. It's early days, of course. (A ...

Is finding a way for marketers to beat commercial-zapping DVRs and helping networks to cure the distressed state of TV comedy so simple that a caveman could do it? ABC's decision last week to ...

Geico is bringing back its iconic Caveman in a new commercial titled “The Nightmare,” per details shared with Marketing Dive. The dramatic two-minute spot sees one of the Neanderthal-like characters ...

Walt Disney Co.'s ABC will pay for the production of a pilot for a show about a trio of prehistoric characters--based on Geico's cavemen characters--who battle prejudice in modern-day Atlanta. There's ...

NEW YORK - Those Geico "cavemen" shouldn't be so upset after all - they may get their own television series. ABC said Friday it had ordered a pilot for a comedy, tentatively titled "Cavemen," that ...

I think this all dates back to the "Caveman" ABC show they were trying to launch a year or so back, when I was getting several hours less sleep per night. Anyway, the most recent commercial has this ...

The Geico cavemen are back ... and now, they’re looking for love. The ubiquitous spokesmen for the D.C. insurer are now the subject of a new interactive marketing campaign by the company, ...

Spencer House is getting candid about Wrigley's wig — yes, the "crusty" one. House, who played popular football player Mike Wrigley on the college drama series, opened up about that wig that ...

Using Geico might be so easy a caveman could do it — but who actually were those cavemen? Here are the men behind these iconic Neanderthals. Watch: Lamine Yamal’s little brother steals the show during ...