It’s a classic move in the fashion playbook when trying to signal a new direction or herald a new designer. But are shifting sensibilities leading more brands to reconsider the humble serif? By Aileen ...

Anyone walking around Seoul’s university districts will notice students wearing hoodies and puffer jackets emblazoned with school names. These university-branded outfits aren’t just for local ...

The city of Dallas' logo seen under R.L. Thornton Freeway near Zang Boulevard and Clarendon Drive. Everton Bailey Jr./The Dallas Morning News Dallas has been using its logo for around 50 years, while ...

On a recent Tuesday at the newly opened Champion store in Philadelphia’s Center City, the brand’s oversize red, white and blue “C” is everywhere: across the chest of thick cotton sweatshirts, down the ...

After 65 years, a Palm Beach fashion mainstay's logo is getting a refresh. The Lilly Pulitzer logo update kicks off a refresh for the brand to mark its 65th anniversary, with the new logo rolling out ...

The origin story behind this iconic brand stamp lives up to its “unique” name. The Japanese retailer Uniqlo recently revealed in a social media post that its name is actually misspelled, thanks to a ...

Xcel Brands Inc. has expanded its brand portfolio with the acquisition of Logo by Lori Goldstein. Terms of the deal between Xcel and designer/stylist Lori Goldstein were not revealed. Xcel’s portfolio ...

North Korean trading companies have recently been importing large quantities of clothing from South Korea and other countries ...