The former Astronomer CEO’s kiss cam moment went viral leading to not only a resignation, but a cultural spark, memes and what it means to be publicly shamed today.

The moment came just a few days after millionaire CEO Andy Byron and his HR executive Kristin Cabot sparked an online firestorm by awkwardly dodging the cam caught canoodling at Coldplay’s

During a recent Coldplay concert, Chris Martin addressed fans directly to issue a light-hearted warning before featuring audience members on the jumbotron. His remarks came just days after a viral moment at an earlier show.

Not just any celebrity though: They turned to actress Gwyneth Paltrow, who happens to be the ex-wife of…Coldplay frontman Chris Martin. Gotta hand it to ’em, that’s f—ing brilliant. In the tongue-in-cheek video, Paltrow thanks the audience for their newfound interest in the company and seeks to answer questions about Astronomer:

Following a viral Kiss Cam scandal involving CEO Andy Byron, Chris Martin teased fans at Coldplay's Wisconsin show that they might be featured on the venue's jumbotron.

Chris Martin addressed fans directly during a recent Coldplay concert, issuing a light-hearted warning before featuring audience members on the jumbotron. His remarks came just days after a viral moment at an earlier show.

Coldplay frontman Chris Martin addressed fans directly during a live concert on 19 July, his first public appearance since the viral 'astronomer kiss-cam' controversy. The British singer broke his silence mid-show,