Big NIL Value Attached to Texas Tech's 2027 5-Star Commit originally appeared on Athlon Sports.

Texas Tech's financial commitment to softball is significant, but the first-year coach also credits transparency for a trip ...

The Ohio State Buckeyes are typically a sought-after program by recruits, but this elite talent may look elsewhere due to ...

Opendorse expects the NIL money from collectives to drop from $1.3 billion in 2024-25 down to $227.3 million in 2025-26 and all the way down to $77.9 million by 2028-29.

President Trump's "SAVING COLLEGE SPORTS" executive order may change the landscape of collegiate athletics. Here's what has happened so far: ...

Every program across the state has a different interpretation of what data is subject to open records laws and how that data ...

Money can't buy happiness, but it can certainly help stock a loaded recruiting class. Just ask the Texas Tech Red Raiders.

That’s where the athletics director, Carla Williams, comes in.

Twelve members of 1983 team sued the NCAA last year, arguing they were illegally denied name, image and likeness compensation ...

Unrivaled signs NIL deal with 14 college players, including Juju Watkins, Flau'Jae Johnson, Azzi Fudd The 3-on-3 league founded by Napheesa Collier and Breanna Stewart is undergoing a youth movement ...

Opendorse, an NIL marketplace, projects $1.175 billion to be spent on NIL in 2023-24 across all college sports. The Grove Collective at Ole Miss raised $1.7 million in NIL funds in one day last month.

Wichita's Meritrust, Freddy's ink NIL deals with KU, K-State stars K-State basketball standouts ink NIL deals with Wichita ...