On TikTok, beauty influencers are pairing face wraps with other viral skincare trends like gua sha - scraping a tool across the face - and mouth taping, which involves sticking tape over your lips at night. It's all in an attempt to wake up in the morning with the best skin possible.

Anthony Hopkins posted a video wearing a Skims face wrap, which has drawn comparisons to his Hannibal character: "Don't be afraid to come over."